Your Ideal Guide to Selecting a Venue for Any Event

Posted by Tom Clark on September 30th, 2019

If you are the one in charge of planning and organising any kind of event – be it a corporate event, a birthday, a wedding, a retirement party, and more – you know from the beginning how critical it is to choose the right venue. The venue matters, as it can set the overall mood and tone of the event, and it also matters for the simple reason that it can affect your event's date as well as the food and drinks you serve. First of all, though, you have to ask yourself what type of event you are having – is it a formal event, or an informal one? This can already significantly narrow your list to a few select venues, saving you time and effort. But what other aspects should be at the forefront of your list? Here's your ideal guide to selecting a venue for any event.

• Know your audience

When planning your event and deciding on a venue, you should know your audience. Who will be attending your event? How many are you expecting? Whilst the kind of event you are having will affect your choice of venue, the capacity of the venue can also make a difference. Make sure you have a good estimate of the number of guests you will be having; this can already limit your venue locations. When it comes to knowing your audience, it comes down to this: will your expected audience appreciate the venue, and will it suit their tastes and preference? If you know the answer, then you are well on your way to selecting the right event venue.

• Determine the date(s) of your event

It’s best to check and assess your event calendar because the timing of your event will have an influence on most of your major decisions, including your venue options. Based on the kind of event you will have, you may need to be more flexible with the date so you can get your ideal venue, or you may have to be flexible with your choice of place so you can get the date you prefer. Ask yourself some important questions, such as when your guests are most likely to be available, what kind of venues will have the available and appropriate space during those particular dates, and what is the ideal time for your company or team to host your event.

• Know your budget – and stick to it

Of course, your budget is also another essential aspect, and it can determine your options in regard to the venue. You should already have a budget estimate for your venue at the beginning, even if it's just an approximate guess. Then you can figure out if the site or venues you have in mind fall within the particular budget, which should also include other expenses such as catering, technical requirements, and entertainment.

• Narrow down your locations

Once you have determined an approximate number of guests as well as possible dates, it’s time to narrow down your venue locations as well. There are a good number of venues available for different types of events, such as the special and unique venues offered at https://www.secret-spaces.co.uk, but you should also think about the top three locations based on your event’s theme, what your guests prefer, what is the most convenient location and venue for your guests, and what locations could potentially increase your level of attendance and give the right impression to your guests.