Tissue Paper: Manufacturers Increase Focus on Eco-Friendly Initiatives

Posted by Deeksha on October 11th, 2019

The global tissue paper market is projected to have a positive outlook for the near future as the approach of value addition to end products rapidly gains traction in the industry. This includes strategic moves such as the inclusion of personal care ingredients such as antibacterial extracts and natural oils or increasing the scope of functionality for tissue paper products. Further, the increasing importance of personal care products is key in the growth of facial tissue production, which accounts for nearly a quarter of the overall tissue paper applications. In addition, the global tissue paper market is fragmented with the presence of numerous medium and small scale manufacturers. Consequently, owing to the high competitiveness in the market, consumers are expected to base their purchasing decisions on the prices of the products. To keep ahead of competition, manufacturers of tissue based products are emphasizing on new packaging formats to help the product stand out on retailer shelves. A study of the United States cosmetics and personal care industry is compiled and published in the report titled, “Tissue Paper Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2019 - 2027” that has been added to the massive research repository of Market Research Hub (MRH).

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Further, as consumers are rapidly becoming environment conscious, eco-friendly variants of tissue paper including tree-free, recycled, and plastic free variants are gaining importance in the industry. These variants make use of alternative paper sources such as eucalyptus, bamboo, bagasse, and sugarcane, which are suitable renewable raw materials as compared to the conventional slow growing tree cultivars.

The growing need for tissue paper manufacturers to take on sustainable operations of production are pushing stakeholders to avoid virgin fiber, thereby substantially reducing the impact on global forest cover.

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Tissue Paper Market: Report Overview

The report on the global tissue paper industry provides the readers with a detailed analysis on the landscape of personal care on a worldwide scale. Industry-based forecasting models include a full analysis of the research publication and primary interviews with industry participants in addition to consumer data.

The report also includes detailed interviews conducted by leading market analysts with industry savants, cosmetics experts and industry analysts to provide key validations of the production volume and relevant assumptions in the study.

The tissue paper industry report for the US in July 2019 foresees the performance of the market progress in terms of volumes forecast by different categories including manufacturing, marketing, technology, and costs, in addition to factors such as the growth of the global tissue paper market.

For each of these categories, business development strategies and market projections adopted by key market players for specific strategies has also been added to the report. Valuable insights which can be helpful for manufacturers operating in the US cosmetics market are provided in the report. Assessment of pricing analysis, supply-demand equation, barriers to market entry, and market expansion strategies, makes the report a highly credible source of data for business professionals interested in the global tissue paper manufacturing market.