Oral Care Products Market Growth, Demand, Rising Trends and Forecast to 2025

Posted by rekha on October 23rd, 2019

The global oral care products market is expected to reach US$ 52.7 Bn by 2025. Oral care is essential to sustain the good health and value of the life. Oral care products are used to preserve the dental care and oral hygiene. The global oral care products market is driven by rising in consciousness about the oral hygiene, growing global population, upsurge in the occurrence of oral diseases, technological developments in the oral care products such as battery powered toothbrushes, and escalation in demand for the oral care products. Furthermore, alteration in the food habits leads to dental cavities, which in turn is propelling the market players to come up with new products. The increasing number of companies, novel product innovations, and an upsurge in the marketing & promotional activities are streaming the global oral care products market. Conversely, rigorous regulatory policies, product recalls, high cost of the products, absence of alertness about the oral hygiene products in developing countries, and lack of satisfactory compensation policies predicted to detain the oral care products market growth over the forecast period.

Global oral care products market is segmented on the basis of product type, application, formulation, distribution channel, and region.

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ToothpasteDominate the Global Oral Care Products Market

Based on the product type, global oral care products market is segmented into toothpastes, gels, pastes, powders, others, toothbrushes, electrical, manual, battery powered, mouthwashes, medicated mouthwashes, non-medicated mouthwashes, gargles, dental prosthesis and cleaning products, and others. Toothpaste dominates the global oral care products market. The huge share of this part can be credited to its higher acceptance tendencies seen in their gels, pastes, and polishes for steady maintenance of oral health and stoppage of oral bacterial infection.

 

North America Leads the Global Oral Care Products Market

 PBI’s global oral care products market report analyses the market in different regions such as North America, Europe, Asia Pacific, Latin America, and Middle East and Africa. According to regional analysis, Asia Pacific oral care products market accounted for a significant share in global oral care products market, due to rising general population in India and China. Rising consciousness about oral hygiene and upsurge in the occurrence of oral diseases such as dental cavities is likely to drive the market growth in the APAC region. Moreover, North America plays a crucial role in the global oral care products market due to upsurge in technological improvements in the oral care products, existence of experienced dentists, hygienists and escalation in the disposable income in country like USA are fueling the growth of oral care products market. For instance, conferring to the American Dental Association (ADA), the number of dental professionals in the US has increased from 183,212 in 2010 to 199,486 in 2018. Additionally, growing alertness about oral care products is expected to boost the growth of oral care products market over the years. Europe oral care products market is also growing at a promising rate due to their high geriatric population, escalation in the number of manufacturers, and high acceptance of new products. Additionally, an upsurge in the demand for dental products and treatment in country like Germany, U.K, and Russia are also motivating the growth of Europe oral care products market.

Launch of newer products, and strategic alliances are the key strategies adopted by market players

 

Global oral care products market further reveals that the key player’s increasingly adopting strategies such as product approval, launch of newer products, and long term alliance to improve market revenue share and gaining significant geographic presence across the region.

  • For instance, In May 2017, Unilever acquired Qula’s home care and personal care products for the diversification of its business in Latin America region.
  • Additionally, In May 2019, Perrigo Company plc acquired Ranir LLC for 750 million dollars to increase the sale of their products.

Key player’s profiles in the report are The Procter & Gamble Company (USA), Dr Fresh LLC. (USA), Himalaya Drug Company (India), GlaxoSmithKline Plc. (UK), Prestige Brands Holdings, Inc. (USA), Colgate-Palmolive Company (USA), Perrigo (Ireland), High Ridge Brands Co. (CDR HRB Holdings, Inc.) (USA), Oculus Innovative Sciences (USA), More Pharma Corporation (Mexico), Oral Antibacterials Inc. (Canada), and Germiphene Corporation (Canada).

Precision Business Insights (PBI) in its report titled “Global Oral Care Products Market: Market Estimation, Dynamics, Regional Share, Trends, Competitor Analysis 2014-2018 and Forecast 2019-2025” assesses the market performance over seven years forecast period over 2019-2025. The report analyses the market value forecast and provides the strategic insights into the market driving factors, challenges that are hindering the market revenue growth over forecast period.

Detailed Segmentation

 

By Product Type

  • Toothpastes
  • Gels
  • Pastes
  • Powders
  • Others
  • Toothbrushes
  • Electrical
  • Manual
  • Battery powered
  • Mouthwashes
  • Medicated mouthwashes
  • Non-medicated mouthwashes
  • Gargles
  • Dental prosthesis and cleaning products
  • Others

 

By Application

  • Dental cavities
  • Tooth decay
  • Tooth loss
  • Periodontal disease
  • Oral ulcers
  • Others

 

By Formulation

  • Powders
  • Liquids
  • Semi-solids

 

By Distribution Channel

  • Hospital pharmacies
  • Retail pharmacies
  • Online pharmacies
  • Drug Stores
  • Retail Stores
  • Others

 

Geography

 

o     North America

  • USA
  • Canada

o     Europe

  • Germany
  • France
  • UK
  • Italy
  • Spain
  • Russia
  • Poland
  • Rest of Europe

o     Asia-Pacific

  • Japan
  • China
  • India
  • Australia & New Zealand
  • ASEAN (Includes Indonesia, Thailand, Vietnam, Philippines, Malaysia, and Others)
  • South Korea
  • Rest of Asia-Pacific

o     Latin America

  • Brazil
  • Mexico
  • Argentina
  • Rest of Latin America

o     Middle East and Africa (MEA)

  • Gulf Cooperation Council (GCC) Countries
  • Israel
  • South Africa
  • Rest of MEA

For more information: https://www.precisionbusinessinsights.com/market-reports/global-oral-care-products-market/

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rekha

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rekha
Joined: July 26th, 2019
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