Digitization educates and propels Halal Tourism Sector

Posted by Deeksha on October 23rd, 2019

Halal tourism forms one of the fastest growing segments in travel industry that serves no pork and alcohols to travelers. All the components involved including flights, resorts and swimming pools abide by Islam and its rules. Halal tourism strengthens cultural bond and contributes to world economic growth. An intelligence report titled, “Case Study: Halal Tourism – An insight into a growing niche tourism trend” is the source of all the stated insights. This report is the latest addition to Market Research Hub’s ever growing repository. Growth of muslim travelers has effected global tourism industry. It offers opportunities to tourism sector to attain greater share of growing muslim travelers segment. Hospitality industry has adapted to meet the rapidly growing halal requirements. Halal tourism is expanding fast on the pretext of satisfying needs of Muslim travelers by offering all possible halal options. Various faith based needs catered in halal tourism include halal food, toilets with water usage, Ramadan services and facilities exclusively for no non-halal activities. 

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Female solo travelling trend

Solo-female travelers has shaped up as mainstream trend in the recent years. Number of muslim female solo travelers have increased as they are independent and earn disposable income. These muslim travels are the millennial women confident of their identity and religion, and look forward to travel different destinations independently. Technological developments and social media usage has enhanced the safety for women, making them more confident. Group packages for these women travelers are becoming popular in halal tourism.

Digitization has influenced halal tourism generating accommodation options and digital solutions for muslim who visit pilgrimage. Price competitiveness is also a significant factor that influences travel purchase decisions. Tech-savvy muslim millennials are presented with varied options and prices while booking trips.

Muslim travelers in halal travel space show inclination towards Instagram influenced locations. These travelers demand attractive services based on their interests. Technology and social media apps act as communication and education for halal travel sector.

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Halal tourism: Report Synopsis

Quantitative and qualitative assessment exhort intelligence and overarching report on the Halal tourism. Further, the report thoroughly delineates various aspects of the market that will potentially have considerable influence on the development of the Halal tourism. As such, those aspects incorporate drivers, trends, restraints, and opportunities. Furthermore, the report elucidates segregation of the market that provides an exhaustive analysis on halal tourism.

An insightful and deep-dive assessment of the competitive assessment of the Halal tourism pins hope on Porters’ Five Force Analysis. Accordingly, the Porters’ Five Force Analysis offers a pressing analysis on the potential strategies of the preeminent players in the Halal tourism. In addition, the business strategies counts on company overview, product portfolio, SWOT analysis, key differentiation and recent development.

Halal tourism: Research Methodology

Primary sources and secondary sources propel intelligence report on Halal tourism that provide deep dive analysis on the market. As such, the report provides reliable and unbiased projections, and assessments which have palpable impact on the market size and historical data. Besides, the report also counts on primary sources which hinges upon in-depth and intelligent analysis from well-grounded and reliable experts, telephonic interview, and a thorough assessment from surveys and seasoned analyst.