What is the Yoast SEO Plugin? And how it helps in SEO?

Posted by Anisha Patel on October 29th, 2019

Yoast SEO is one of the most popular SEO tools in the world. Since 2008, it has been helping websites rank high on SERPs. It is a WordPress plugin. You would be surprised to find out that virtually all businesses make use of Yoast for their websites; even your competitors do so. Users of Yoast SEO range from bakeries to the largest companies around the world. It has all the features required to help you grow your SEO until you are able to enjoy the growth of your website. In its position, it will optimize the website for visitors and search engine spiders/bots. A team of developers and experts are constantly working that its users are subject to only the best quality and are free of any hitches.

When making use of Yoast SEO, you get access to:

• Title and meta-description templating to help with branding and snippets in search results.
• Impressive schema implementation which makes it easier for search engines to access the information on your website and present it to potential customers.
• XML Sitemaps functionality
• Simple control over the breadcrumbs on your website

Yoast SEO helps to write better content

The content of any website is its most important element. It is only through properly optimized content that you would be able to rank high and attract the right types of customers. Yoast is renowned for its readability analysis and SEO analysis.

The SEO analysis helps to ensure that you are including the right type of keywords into your website content. This would make the content SEO-friendly and search engines can easily display the content to interested users. The readability analysis of the platform will ensure that the content on the website can easily be read and understood by visitors and search engines. The snippet preview will give you a first-hand look at how your post will appear in the search results; on desktop and mobile.

Yoast SEO helps to keep the website in a great shape

Yoast SEO tunes the engine of your website and you are able to focus your resources on other important aspects of your business. You will also get to enjoy great content and interlinking features. This means your website will be filled with the right keywords and linked with the right pages.

Users can also take advantage of the bulk editor on the platform to make some changes to the titles and meta descriptions of your website. It also adds some structure to your website and it makes it easier for search engines to understand the content on your website. All top SEO companies in Mumbai use these plugins for the best results.