Everything You Need to Know About URL Shortener

Posted by iploggers on November 5th, 2019

Tiny URL shorteners are services that help to trim longer URLs into manageable links is the hottest topic in the internet world. We share various sites and in most cases, we need to maintain a certain world limits like in twitter and facebook. In the times when social media is popular among masses, link shortener plays an important role in making things simpler. So, whenever you click on the shorter link you will be mapped with the long link that is the original one. Link shortening is an interesting concept for various networking sites where you can retain your keywords easily and people can remember the link ever more easily in case of URL shortening services. However, this is the secondary cause the main cause are various social networking sites that benefit from the same. 

If you are a business owner, you need to promote your business on social media that drive traffic on your website and help increases sales. Here are some top benefits of using a link shortener.

URL Shortener Benefits

1. Convenience – It is convenient to use a short link than complicated one which is quite easy in scenarios where your audience cannot physically click your link or where you are promoting your website.

2. Insights- one of the most important benefits of a URL shortener is the ability to track clicks on every link you share. Depending on the service you are using to compress web links, you get the privilege to see a breakdown of visitors by demographics, country and gender. You can observe which social media channel or posts getting the most attention.

3. Professionalism- Your audience might be used to the shortened links and this practice is so common that they may notice if you share a URL that has not been compressed. Long-form URLs can appear sloppy or untidy to audience members who are used to cleaner and short links.

4. Insights- The link allows you to track clicks, depending upon the service you are using to compress web links. This way you can see a breakdown of visitors by demographics like country and gender to tell which of your social channels or posts are driving the most clicks.

5. Strong engagement- Link shortener can engage the audience when they are connected with your brand.

6. Professional - In this modern world, chances are that your audience is already exposed to short links. In this case, it will be embarrassing for you when they notice you have not yet compressed long URLs. Short URLs look professional and clean now.

URL shortening plays an important role when it comes to improving your search engine ranking and works like the SEO this is why URL shortening services have become popular. Even now many companies promote these links via text messages which were not possible earlier.

Get in touch with URL shortener services and trace all clicks on your IP logger link and improve your business standards now!