On Page Optimization: Beginners for SEO

Posted by Web Idea Solution on November 20th, 2019

Search Engine Optimization or SEO is one the best technique and process of increasing the quality of website traffic by increasing visibility of webpage to user of Search Engine. SEO refers to the improvement of website of Unpaid or Organic result, like direct traffic, visitors and other is purchase or Paid placement. There are many different targets of searches in SEO, including Image Search, Video Search, Keyword Search, news Search etc. SEO helps to promoting a website to increasing number of back links, inbound link, out bound link. The leading Search Engine Google, Bing, Yahoo use crawler to find pages according to their algorithm search result. Search Engine Optimization is divided by different types of technique and process, like On Page Optimization, Off Page Optimization, and Social Media Optimization etc. Now we are going to describe about On Page Optimization and how it’s work including benefits.

On Page SEO tactics like using Keywords Optimization, Meta Tag Optimization, Alt Text etc. Includes those basic tactics listed above, but also takes into consideration things like overall content quality, page performance, heading tags, and content structure.

The major On Page factors:

• Keywords/Keywords Optimization

  Keyword optimization is one of the important factors of SEO today. There are two types of keyword, short-tail keyword and long-tail keyword and the focus has shifted towards more long-tail keywords, which fit the search patterns of internet users better. Always advice tries to create and optimize website content around long-tail keywords.

• Meta Tag Optimization

  Meta tag is the short Title and Description that appears below your website or URL on a SERP (Search Engine Result Page). It should describe the content on that page. Be sure including relevant keywords in this area so they can easily picked up by the search engine crawler. Try to keep your description under 160 characters to ensure your entire description is shown in search results.

• Alt Text Optimization

  When you’re adding any graphics or images to your web page, it benefits the user experience. You can save the alt-text to a picture file to help it by indexed by search. You can save the alt-tag for the image as “On Page Optimization”, graphics will start to rank for that phrase in the image search result.

• Site Speed/Loading Speed

  Website loading speed is very essential in current SEO technique. If a page isn’t loading right away, we find another website, which means you’re hurting your user’s experience. Nearly half of users will leave a site if it doesn’t load within 5 second. You must be needed to open your website within 3 second to keeping happy visitors to increase your conversation rate.

• URL Structure

  URL structure is more important for today’s SEO. It allows crawling search engine page to page on your website more easily. Try to put your targeted key word that reflects the page in your URL structure. It can help to easy to understand URL more likely to earn website clicks and also help to crawling easily to Search Engine.

• Internal Linking

  Internal Link is one of the most important factors in On Page Optimization. Inter linking is linking to different relevant pages on your website makes it easier to search engine to crawl everything. Also help you to keep visitors engaged longer; it should be good effect to improve your Alexa ranking.

• Header Tags

  A Header tag is also known as H1 Tag, you should use your focus key phrase once in H1 tag. It should be drive to unique traffic to your website.

• Content Optimization

  Content optimization is most important part of On Page Optimization. High words count content (1800-2000 words) has correlates highly with top rankings. The best practice to using your focus key phrase and always maintain keyword density or ratio (you have 100 words article, then having a 1% keyword ratio) in content. But remember do not do keyword stuffing, it will negative impact to your ranking.

These are the best practice of On Page Optimization for beginners of SEO. With these tactics you can help your website to get rank higher, convert more visitors and bring in more traffic. Web Idea Solution always focus on current SEO tactics and follow updated Search Engine Algorithm all time.

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