The Smaller Details - Web Designing

Posted by Web Choice on November 25th, 2019

After years of experience specialising inresponsive web design and providing London SEO services, the team at Web Choice has overseen drastic changes in how consumers research and shop online. Now, though, we tend to agree that the main design trends going into 2020 are likely to be quite narrowly focused and specialised. A controversial example is the use of push notifications. Although it’s not always pleasing to see a message in one corner of your monitor while working or watching a film, it can be useful. Perhaps you can be alerted on the tickets you bought for a festival or the results of today’s football. In this way, small improvements to UX design are possible.               

Motion design is another trend that we see becoming more prominent. Modern life is stressful and hurried, which inevitably affects our use of services like the Internet. Users demand or expect instant exposure, which means they want to see all relevant information in a single snapshot on the screen so that it can be quickly absorbed. A strong example of motion design is the use of GIF animations to illustrate the technical workings of the subject under discussion, rather than using text to provide an explanation over the span of several paragraphs. GIFs load faster than video content, too. They work in all browsers and smart phones, but make sure you keep all animations under five seconds. 

The objective, as always, is to draw in users and keep them on the site. On the subject of video, industry insiders reckon that 96% of users will look at a video to explore a product in more depth. It would be crazy to ignore that statistic. Responsive web designis always important, but video content remains secure as the undisputed leader among online design trends. We recommend that you keep all clips under five minutes in length, though. The goal is to attract the user’s attention and hopefully their custom, not to bore them. Keep your messaging simple and straightforward. Be minimalistic and don’t clutter your site or confuse users with multiple videos. 

If you are planning a new website or a redesign, or you need London SEO servicesto make the most of your site and increase conversions, please get in touch with Web Choice today. 

Author Bio:

We are a full-service web design agency with a dedicated focus on creating websites that are Responsive, Secure and Results Driven. We utilise the latest technology which in turn guarantees fantastic results for the clients we help and support.