Natural Cosmetics Market Industry Challenges, Key Vendors, Trends And Forecast

Posted by Neha Bora on December 2nd, 2019

As per the report by Grand View Research, Inc., the natural cosmetics market is poised to rise to a valuation of USD 48.04 billion and is estimated to witness a CAGR of 5.01% by 2025. Increasing awareness about environment-friendly products coupled with increasing demand for beauty products is anticipated to propel the demand for natural cosmetics in the forecast period.

Increasing consumer awareness about the reaction of chemical substance in cosmetics is propelling the manufacturers to launch more natural products. Demand for natural ingredients, penetrating from food to personal care and cosmetics products is anticipated to drive the demand for natural cosmetics in the years to come.

In addition, increasing number of natural personal care products with antioxidant properties and herbal extract is also driving the development of natural cosmetics industry. The market is anticipated to grow at a steady rate on account of increasing number of retail stores across the globe. On the other hand, cost-intensive product certification procedure followed by labor-intensive manufacturing procedure and instable raw material prices make these products costlier than synthetic products. This is anticipated to hinder the growth of natural cosmetics industry during the forthcoming period.

The emerging trend in natural cosmetics is to include cannabis ingredients in cosmetic products. The acceptance has increased since U.S. has authorized the use of cannabis and more and more customers are recognizing it for its skincare qualities and health benefits. As its acceptance into mainstream culture surges, there would be more cannabis cosmetic products hitting shelves.

Access Press Release of Natural Cosmetics Market @ https://www.grandviewresearch.com/industry-analysis/natural-cosmetics-market

L'Oréal introduced a hair dye named Botanea, as a new step to the cosmetic manufacturing. This has impelled the manufacturers to surge their R&D spending to produce more products made of natural products. In 2018 Henkel AG & Company, KGaA extended its natural cosmetics and personal care product offerings by introducing natural toiletries under the brand name Nature Box that includes skincare and hair care products. The products are made using apricots, macadamia nuts, almonds, coconut, avocados, 100% cold-pressed oil, and other sustainably sourced ingredients.

Geographically, Europe is one of the prominent regions in the natural cosmetic industry. Europe has the presence of key market players. Increasing number of startups and companies such as Bioeffect; L’Oréal SA; and AVON Product Inc.; are estimated to support Europe uphold the leading position over the forthcoming period. Leading players effective in the natural cosmetics market include 100% Pure; Burt’s Bees; Bare Escentuals Beauty Inc.; Korres S.A.; L’Oréal SA; Weleda AG; AVEENO; Avon Product Inc.; Arbonne International LLC; Tata Harper; and Coty Inc.