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Keyword research is one of the most important aspects of search engine optimization Nike Air Max 98 Günstig , but if you're new to SEO then you may not even know where to start to figure out which words you should optimize your pages for. Here are 5 steps to get you started in keyword research.

1. Use the Right Tools. There are plenty of free keyword research tools available; so many, in fact, that you'll likely not have to pay any money to do your research. Many search engine optimization experts and internet marketers use Google's Adwords tool to research keywords. But don't completely write off the option of paying some money for keyword research. An advanced tool that might actually cost money can give you really helpful information that a free tool can't Nike Air Max 97 Günstig , such as how many other websites in your niche are optimizing for the same keywords you've chosen.

2. Specificity is Key. Let's say that you sell unicycles in Modesto, CA. Instead of trying to rank for the word "unicycles," use the word "unicycles" as well as your specific location. Remember that the search engines reward websites that provide the most relevant information possible Nike Air Max 96 Günstig , so if you have a potential customer in Modesto looking for unicycles, and if she uses those search terms, she's more likely to find you if she can find you by product and by location.