Traffic Road Marking Coatings Market Size, Share & Trends Analysis

Posted by Nicky Arora on December 13th, 2019

The global Traffic Road Marking Coatings Market size is likely to reach USD 6.30 billion by 2025 at a CAGR of 5.0%, according to a new report by Grand View Research, Inc. Technological advancement is an important factor for market growth as countries are becoming more concerned about public health and safety. Growing environmental concerns are driving the need for greener products in a bid to promote a healthy environment.

Paints are regarded as a major source of harmful VOC emissions. This has resulted in the development of thermoplastic coatings and other eco-friendly alternatives. Rising cases of road fatalities is another primary concern, which is forcing regional governments to invest in technological development to ensure highway safety and maintenance. There is a need for technological development to deal with such issues efficiently and improve the global economic condition as well.

Manufacturers are taking initiatives to develop innovative marking systems and temperature-sensitive paints, which, in turn, is boosting the market growth. Various initiatives to improve road safety and maintenance and prevent accidents are expected to influence the overall market positively. Key manufacturers in this market include Automark Technologies Sherwin-Williams Company, Geveko Markings, Ennis-Flint, Crown Technologies, and Swarco AG.

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Further key findings from the study suggest:

  • Thermoplastic coatings emerged as the fastest-growing product segment over the forecast period
  • Thermoplastic markings are applied in a thick/built up layer to create rumble strips. This coating sets quickly and will adhere strongly to the surface
  • In terms of volume, paint was the largest segment in 2018 with a market share of around 44.30% and is likely to maintain the dominance in future
  • Asia Pacific is expected to emerge as the fastest-growing regional market during the forecast years
  • In North America, the Government has rolled out initiatives to enhance road infrastructure and encourage the development of durable, high-performance products with enhanced visibility and skid resistance

Grand View Research has segmented the global traffic road marking coatings market on the basis of product and region:

Traffic Road Marking Coatings Product Outlook (Volume, Kilo Tons; Revenue, USD Million, 2014 - 2025)

  • Paint
  • Thermoplastic
  • Preformed Polymer Tape

About Grand View Research:

Grand View Research is an India & U.S. based market research and consulting company, registered in the State of California and headquartered in San Francisco. The company provides syndicated research reports, customized research reports, and consulting services. Grand View Research database is used by the world's renowned academic institutions and Fortune 500 companies to understand the global and regional business environment. Our database features thousands of statistics and in-depth analysis on 46 industries in 25 major countries worldwide.


Grand View Research, Inc.

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San Francisco, CA 94105

United States

Phone: 1-415-349-0058

Toll Free: 1-888-202-9519


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Nicky Arora

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Nicky Arora
Joined: October 15th, 2019
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