How much do your really know about Transcription for Podcasters?

Posted by Ambra Romano on December 18th, 2019

The most vital part of your marketing strategy is transcribing your podcast. Though it may seem to you that there is no need to provide a transcript to your listeners, be informed that, after all, they are listening. Therefore, invest a bit more in it to make your marketing strategy more effective. Podcast transcription is a process wherein the audio speech is changed into a text document. This helps the people to read it online, thereby making it more effective and useful. It can be a verbatim transcription that includes every utterance and sound effects or a clean read wherein you need to produce more grammatically accurate text.

The benefits of podcast transcription

Transcribing your podcast will provide you with a lot of benefits. This will enable the deaf who are interested to know what you are saying or those people who belong to the ‘hard of hearing’ community. It will also allow people who do not speak your language to know more about you. In addition to that, podcast transcription will also help those people to understand you who are suffering from sensory processing issues. All these people will be able to access both the audio files as well as the transcript of it. 

Benefits in SEO

In turn, when your transcript your podcast, it will benefit your marketing strategy a great deal when it comes to SEO or Search Engine Optimization. This is because all search engines typically look for the written words for ranking purposes through their algorithms. If you include the key phrases in your transcript, the search engines will be able to find you much easier. Most importantly, it will direct the listeners to you. Undoubtedly, investing in Standard Malayalam Transcription Services in Mumbai will prove to be extremely beneficial and productive for your business and ensure a high return on your investment.

About automatic transcription

Most people ask whether or not they can transcribe their podcast automatically. Well, the answer is, yes, you can. Typically, copying a podcast is a tedious and lengthy process, and automating it to get your job done can take away the pain from it. There are so many different ways in which you can automate your transcription process by using various tools. Ideally, an automated transcription is much better than manual transcription because the result is crisp and clear. Just make sure that you choose to be the right software.

Read More:- Does Your Transcriptionist Speak Your Language To Help You Big Time?