Secrets About Platform As A Service Market That Nobody Will Tell You.

Posted by Loise Williams on January 3rd, 2020

Emergence of video communication PaaS to gain popularity

Video communication PaaS enables developers to add various attributes including real-time video communication feature to cloud computing to enable communication among various customers without the requirement of building back-end infrastructure and interfaces. Video communication technology also offers various end-users with a medium to conduct commercial services. Therefore, various organizations and customers are adopting the video communication platform to strengthen the bonding between various communicating end-users as it diminishes geographical boundaries. The rising demand for this service in the business, media, education, and healthcare sectors is another key reason for the increasing use of video communication PaaS solutions. Thus, with growing number of end-users adopting this platform the global platform as a service market is anticipated to witness significant growth during the next few years.

Public cloud segment garnered the highest share during 2018

Public cloud segment accounted for the highest share of the market during 2018. Cloud vendors are offering the public cloud services on subscription-based model. Various organizations are adopting public cloud services due to the several advantages offered which include high-scalability, flexibility, high-availability, reduced complexity, and minimal investments. The adoption of public cloud solutions makes it convenient for SMEs to access advanced solutions including big data, data analytics, and the Internet of Things (IoT). Therefore, with more and more SMEs embracing public PaaS, the public cloud segment will witness significant growth in the forthcoming years.

Platform-as-a-service (PaaS) to witness fastest adoption in the APAC region

The PaaS market is witnessing a steady growth in the APAC region mainly due to the increasing revenue contribution from emerging economies including China, Japan, and India. The key reason for the growth of this region are favorable government initiatives targeted at promoting the adoption of cloud solutions. In addition, the increased use of smartphones and various mobile applications are boosting the development of new applications. This is encouraging companies to deploy PaaS due to its flexibility and scalability. Thus, the growing adoption of smartphones coupled with launch of PaaS solutions to cater to the evolving end-user requirement will drive the PaaS market growth during the next few years.