Growing-Up Milk Market to Witness Steady Expansion through 2018-2027

Posted by Arslan on January 10th, 2020

The global growing-up milk market is anticipated grow at a CAGR of xx% over the forecast period 2019-2029. In this growing-up milk market analysis report, the following years are considered to predict the market footprint:

• History Year: 2013-2017
• Base Year: 2013
• Estimated Year: 2027
• Forecast Year: 2018-2027

The study also finds new avenues of growth for growing up milk manufacturers in developing countries in the Asia Pacific and the Middle East & African region.

Some of the key findings of the Fact.MR market study include

• A significant rise in discretionary income of consumers has facilitated a larger consumer base to access ready-to-serve toddler nutrition products, such as growing up milk products.
• Increasing number of nuclear families and working parents remain the key contributors to the recent developments in growing up milk market.
• Breastfeeding rates have gone up in many developed countries, which is likely to reflect in declining sales of growing up milk products in developed regions, such as Europe and North America.
• The World Health Organization does not recommend growing up milk products, calling follow-up formulae “unnecessary” and “unsuitable” for toddler growth. This is restricting the sales, hampering growth of the growing up milk market.

The Fact.MR study analyzes prominent parenting trends in various geographical regions to identify growth prospects of growing up milk market in various regions. It finds that the demand for growing up milk products is relatively higher in developing countries than that in developed countries.

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Asia-Pacific and MEA Markets Hold a Revenue Share of around 60% in Growing Up Milk Market

The study reveals that Asia-Pacific and the Middle East & Africa are the most lucrative regional markets for growing up milk, and the trend is likely to continue to remain preeminent in the upcoming years. According to Fact.MR, high fertility rates and low mortality rates in developing countries create a positive environment for growth of growing up milk market in these regions.

The fertility rate in the Asia-Pacific has been relatively higher in the past few years. After the Chinese government dropped the one-child policy, the birth rate in China has increased back up again by 7.9% to reach 17.86 million during 2014-2015, according to the National Health and Family Planning Commission (NHFPC). Consumers are becoming more aware of the importance of child nutrition, which in combination with rising birth rate is creating a higher growth potential for growing up milk market players in the region. Over 5.4 million children aged 0-5 years succumbed to death in 2017, and the risks of children dying are highest in the African region, according to the World Health Organization.