Smartphone Market Analysis Competitive Strategies, Regional Analysis Forecast 20
Posted by rohit on February 11th, 2020
A smartphone is a class of mobile phones that are distinguished from feature phones by the stronger hardware and software capabilities and broad mobile operating systems. A wide range of features are available on smartphone such as multimedia functionality including music, video, gaming, and camera, voice and video calls, internet including web browsing, and wide software functionalities. There are different operating systems used in a smartphone namely iOS (Apple), Android (Google), Windows (Microsoft), Blackberry Operating System, and others. Growth of social media platform such as Facebook and Twitter has increased the usage of smartphone.
The global smartphone market is estimated to account for US$ 8, 15,356.1 Mn in terms of value and 1,794.7 Mn Units in terms of volume by the end of 2019
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Market Dynamics- Drivers
Increasing disposable income worldwide is expected to drive growth of the global smartphone market during the forecast period
Disposable income of consumers around the globe has increased, which in turn, has increased the possibility of consumers spending on media, entertainment, mobile communication devices, and networking. Purchase of electronic devices such as smartphones, laptops, tablets, and gaming consoles has witnessed significant increase in the recent past. According to an independent survey carried in early 2016 among electronic devices vendors, demand for smartphones has increased substantially owing to increasing disposable income of consumers, especially in emerging economies. Hence, increasing disposable income globally is expected to boost the global smartphone market growth during the forecast period.
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Key players operating in the global smartphone market are Samsung Electronics Co., Ltd., Vivo Communication Technology Co. Ltd, Apple Inc., Lenovo Group Limited, ZTE Corporation, Huawei Technologies Co., Ltd., TCL Communication Technology Holdings Limited, and LG Electronics Inc.
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About the Authorrohit
Joined: February 6th, 2020
Articles Posted: 341
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