12 EFFECTIVE DIGITAL MARKETING TACTICS AND STRATEGIES IN 2020 AND BEYOND

Posted by Digi Elephant on February 17th, 2020

As the digital world is expanding with each passing day, so does the competition. You must have seen so many startups around you looking for a good digital marketing agency in Ahemdabad, to expand their business. This is because there are pours of suggestions and ideas regarding digital marketing tactics. Also, with the growth of competition in this niche, more and more such tactics are entering the market. 

So, the most common question that people come across is- what are some effective digital marketing tactics and strategies that can work in the highly competitive market of the year 2020 and beyond it? Here is your answer. 

Among so many digital marketing tactics, some are the most effective ones. We are going to consider only these effective strategies in this article so that you are not lost in this plethora of suggestions.

12 effective digital marketing tactics and strategies in 2020 and beyond:

1) Stick to Search Engine Optimisation or SEO techniques as a thumb rule:

First of all, you need your website or brand to be visible in search results which are decided by SEO techniques.

 2) Using Social Media marketing:

Social media is taking most of the space and engagement of digital sphere today. You can effectively use social media in marketing your brand.

3) Marketing via various forms of content:

Nowadays, Google specifically prefers those contents which are of high quality and consistency. So, mere SEO techniques or short cuts won't help without the right content.

4) Paid ad opportunities and Search Engine Marketing or SEM:

Google Ads and other ad platforms like Facebook etc. can be effectively used in Promoting your business.

5) Go for those Web design that is responsive:

Google prefers those websites in its search results which are well- responsive. Like ones with the easy downloading time and other user-friendly features.

6) Applying Email marketing tactics:

Email Marketing can be working idea in an era where morning tea is accompanied by email inbox checking.

7) Blogs as a marketing platform:

Try promotional collaborations with blogs of your niche.

8) Re-engage via Remarketing:

This helps your ad in reappearing if a viewer skips it.

9) Marketing via social media influencers:

Promotional collaborations with paid micro/macro-influencers. 

10) Marketing Automation: CRM platform:

Find a good CRM platform. It is going to be of more importance in time coming.

11) Audio-Video modes in attracting audience:

Try vlogs because audio-visuals are simply more appealing.

12) Go for Podcasting as a marketing platform:

Podcasting is going to have a large digital space in coming years and using it for marketing can be a good idea.

Thus, applying digital marketing strategies or tactics is not a petty thing, nor does the results it provides. It is essential to your successful digital presence but can be critical and tricky as well. These techniques are result-providing but only when done in the right way, with the help of field experts. 

To make it clear, it will be better for you to go to an expert digital marketing agency. They can solve all your digital marketing needs. Although, finding the right agency is also painstaking, following steps can guide you on how to find one:

For instance, if you are a company based in Ahemdabad and looking for the right digital solutions, simply search – ‘digital marketing agency in Ahemdabad’ or ‘digital marketing company in Ahemdabad’.

You will get so many options of such agencies at your city from which you can choose one according to your professional needs. Still, if you are messed up with so many options, here is one such digital marketing company in Ahemdabad which is client-specific, customer-friendly, expertise in it. This is- Digi Elephant. This can be proved to be the solution to all your digital marketing solutions. You can surely go for it and win the digital market platforms with the help of these digital experts by your side.

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Digi Elephant
Joined: January 10th, 2020
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