Things that you need to consider while designing beverage boxes

Posted by Gator Packaging on March 11th, 2020

We all drink coffee, milk, juices, wine etc. But have you ever wondered about the packaging of your juice box, milk box, coffee cups etc.? If no, you should now take a minute and look at the packaging. The beverage packaging that you see, is created after a lot of brainstorming and there is a reason behind why a milk box is made this way or why that juice box looks so different. There was a designer who created juice boxes with the same design as the fruit. The banana juice box was designed exactly like a banana and the strawberry juice box was designed exactly like the strawberry. Do you know why the designer did this? Why they spent so much money on packaging a juice when it could have been packaged in a simple packaging at a low budget? They could have used simple wholesale beverage boxes but the designer created innovative packaging just to grab the customers’ attention because the competition in the beverage industry is very hard. While we are talking about the beverage packaging, there are some things that you need to consider while designing beverage boxes:  

Material of the beverage box

While designing and creating the beverage box for your beverage, make sure you choose the right type of material. Material of the packaging plays an important role in protecting the beverage from leaking out. Make sure to choose a strong and hard packaging box that would protect and preserve the juice or the drink. The materials should have enough strength to withstand the quantity of the juice.

Appealing and innovative packaging

Do not forget that the consumers are attracted by the appeal and the outlook of the beverage boxes. Make sure to bring something new to the beverage industry. You cannot change the juice flavor, but at least you can change its packaging. You can play with the packaging to create unique, innovative and appealing wholesale beverage boxes. There is a sports drink that is designed in a dumbbell shape. It is an innovative design that shows the customers that it is a sports drink and not a fizzy drink.

Functionality of the beverage box

Never forget the functionality of the beverage box while designing them. You may create a very beautiful, visually appealing and innovative beverage box but if it not functional, the customers would not buy your drink again. They may buy it for once but they would regret buying it. Make sure the beverage box you are creating, can contain enough amount of the drink. If the size of the beverage box is too big but the quantity of the drink is very less, then your beverage box is not functional.

High-quality printing

Make sure to get high-quality printing visuals on your beverage boxes because customers are attracted by high-quality printing. Choose a well-known and good packaging company that can keep all the above-mentioned points in mind while designing your beverage box. If you are looking for a well-reputed packaging company, then choose Gator Packaging because it can provide wholesale beverage boxes at a very good price.