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Google Ads Search Certification Knowledge Check Assessment Answers

Posted by ideasforstartup on March 31st, 2020

Google Ads Search Certification by Skillshop is the test to know if you are qualified enough to work on Google Ads effectively the Search Network.

100% Free and Updated Google Ads Search Certification Exam Questions & Answers.

Google Ads Search Certification Result

Search Certification Details:

  • Questions: 50 questions
  • Time limit: 75 Mins
  • Pass rate: 80% or higher to pass
  • Retake period: If you don’t pass the assessment, you can take it after 1 day.
  • Validity Period: 12 Months

Steps to take Google Ads Search Certification exam 

Google Ads Search Certification Certificate

Step 1: Click here and sign in with your Google account.

Step 2: Start your exam.

Step 3: Copy (Ctrl+C) the full question from the Google exam section and then find (Ctrl+F) the question from here. Right Click the question and open the question in a new tab.

Step 4: After completing the exam you will get your result instantly and If you have more than 80% marks. You can give the Google Ads Search Certification.

Questions asked in Google Ads Search Certification are as follow:-

Note:- Question sequence changes according to the account. Please find the question using find (Ctrl + F).

What is one of the reasons why an advertiser should consider using Performance Planner on a monthly basis?

  • A / B testing
  • Google Ads are updated automatically
  • Click-through rate averages require planning
  • Auctions fluctuate all the time

Bob’s electronics company has quite a buzz around a new television they’re launching, called UltraView1000. This television is equipped with an accessibility feature that lets voice commands it. Bob decides to use broad match modifier in his Search Ads campaign with the keywords “television,” “accessible,” and “voice.”

Which benefit does broad match modifier give Bob’s Search Ads campaign?

  • Bob’s ad will appear if search terms contain at least one of the keywords or variations of those terms.
  • Bob’s ad will appear if search terms contain at least one of the keywords and words right before or after them.
  • Bob’s ad will appear if the search terms contain all three of the exact keywords.
  • Bob’s ad will appear if search terms contain at least all three of the keywords or variations of those terms.

Karen has evaluated her Google Search Ads campaign’s optimization score after noticing that the campaign’s performance had slipped. The score is much lower than it was a month ago. She accepts an optimization recommendation from the available list.

What will happen to her campaign’s optimization score?

  • It will gradually improve by the end of the week.
  • It will improve the end of the day.
  • It will improve upon acceptance.
  • It will improve by the end of the month.

You’d like to improve an ad’s perceived quality during an ad auction. What aspect of the ad will be most beneficial for you to work on?

  • Removing an extension from the ad.
  • Improving the navigability of the landing page.
  • Increasing the bid amount of the ad.
  • Determining the location of users.

Carlton runs an adventure excursion company in South America. He’d like to increase the number of people booking his tours.

 

Which activity will lead potential customers to Carlton’s company through Google Search ads?

  • Watching an online video about South America.
  • Researching South American holiday destinations online.
  • Looking up passport rules for South America.
  • Browsing an adventure activities website.

Jasmine is the director of marketing for a chain of clothing stores. She’s been given a set budget and needs to drive as many potential customers to her website as possible.

What automated bidding strategy should she use in her campaign?

  • Target return on ad spend (tROAS)
  • Target impression share
  • Maximize clicks
  • Maximize conversions

Peggy owns a house-cleaning service. She built a booking website and is ready to promote her services online. She wants her ads to reach people actively looking for businesses similar to hers.

 

Which Google Ads campaign should Peggy use to make sure potential customers consider her services and take action by booking house cleanings?

  • Video
  • Display
  • Shopping
  • Search

Mary is tasked with designing an advertising campaign for her company, an online pet food store and app, and she’s exploring different campaign options.

Which campaign types are available to her in Google Ads?

  • Search, Display, TV, Shopping, and App
  • Search, Display, Video, Shopping, and App
  • Search, Display, Video, App, and Access
  • Social, Display, Video, Shopping, and App

Bernadette’s in charge of marketing a new product in a highly competitive segment. She’s planning to launch a Google Search campaign as part of her overall strategy.

What value can be recognized by launching a Google Search campaign?

  • It will bring Bernadette’s website better page rank.
  • Ads from Bernadette’s campaign will appear in traditional media with related content.
  • Her business will have a competitive presence with similar businesses during searches.
  • Users will receive ads when physically near any of Bernadette’s storefronts.
Also See: Search Certification, Google Ads, Ads Search, Terms Contain, Search, Her, Google

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