COVID-19 Draw Attention To Sustainable Fashion?
Posted by iknockfashions on April 28th, 2020
While 2019 was labeled as the “Year of Sustainable Fashion”, four months into the new decade and COVID-19 is transforming the entire definition of the fashion world in 2020 in crafting a new future of fashion. This doesn’t indicate that the fashion designer needs to shelve their sustainable fashion commitments, in fact, it’s time for the fashion industry to reflect on their processes, as well as the impact it does on the consumers and the planet. With creative projects slowing down as a result of the pandemic, it is essential than ever for famous fashion designers to adapt to the scenario and consider ways to change the definition of fashion post COVID, as well as looking at sustainability as a medium for this transformation. Right now the world has come to a standstill, but having less to work can ultimately drive creativity, as brands are unable to travel overseas for major campaigns due to lockdown, they may move from the glossy fast fashion culture to sustainability. This fashion blog is all about sustainable fashion and consumer’s behavior post COVID 19 and the lockdown.
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