4 Key Advantages of Using Explainer Videos for Your Business

Posted by Aditi Singh on July 21st, 2020

When it comes to promoting your business, it is important to keep track of the latest developments in the field of commercial ads production and the types of content that drive more traction. Explainer videos are the latest types of content driving greater returns for brands and marketers. They are used in a wider range of applications. If you have not yet considered them for promotion, you are missing out on a big opportunity.

So what are the benefits of creating and using explainer videos for your brand promotion? Find out here.

1. Illustrate Concepts Effectively

It has often been found that businesses with products and services that are intangible find it difficult to promote their products. An explainer video company in delhi can help illustrate your concepts more effectively. They make it easier for you to quickly and easily desirable how the solutions you provide work.

2. Greater Engagement Levels

Video drives much greater engagement compared to other forms of content. Explainer videos integrate visuals, text, and audio information. This is the reason that more video content is now consumed online than any other form of content. 

  • A video thumbnail is more likely to drive clicks than a compelling tagline

  • Online users are 41% more likely to click on a video than a text link

  • Videos are the best-possible way for sending your business message to your target audience

  • Explainer videos allow you to promote your products, services, and brand in a more engaging and fun way

  • Videos can engage your audience in more captivating storytelling compared to text-based messages

3. Explainer Videos are Shareable

One of the most important benefits of creating explainer videos for commercial ads production is that they can be shared on different types of platforms. Social media sites like Facebook, Twitter, and Instagram provide excellent video sharing platforms. You can also share your explainer videos on YouTube and other video sharing sites. 

Easy share-ability makes it much easier for you to increase your views and customer base. Besides, you can also share your video links with your customers to help them gain more information about your brand or product offerings. Every time someone comes across an informative or entertaining video, they are highly likely to share it.

There are many more reasons why explainer videos make excellent shareable content:

  • When someone finds your videos providing useful information about products or services, people are highly likely to share them with their peers

  • Explainer videos can sum up everything quickly and perfectly

Sharing is one of the simplest and quickest ways to get new customers.

4. Speak Directly to Your Target Audience

A text message can also explain your business or products to your target audience and customers. However, an explainer video allows you to give a human face to your brand, as you can speak directly to your audience. This is something a piece of text or even a picture cannot do.

Thus, there are many reasons for using the services of an Explainer Video Company in Delhi. It is a cost-effective way to reach your audience with the right message and at the right place.

Aditi Singh

About the Author

Aditi Singh
Joined: November 25th, 2019
Articles Posted: 3

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