Simple Guidelines towards an Efficient Mobile Website

Posted by usabilitysciences on May 30th, 2013

Gone are the days when people had enough patience to switch on their PCs in order to log on to the internet. Smart phones are leading the present times, and they have come to become the most used devices when it comes to the browsing of internet on the go. This not only makes it mandatory for you to make a website that is easily accessible through any such mobile phone, but also gives way to the need of an optimal level of satisfaction in terms of user experience on the mobile websites. Here’s a quick read that will help you understand the major requisites of a good mobile site.

The mobile screen is considerably smaller as compared to that of a PC, and hence special attention should be paid to the fact that the amount of content shown in the version optimised for mobiles is concise and easily visible, comprising of only what is of utmost importance. This will also help in quicker loading of the site in case of slow speeds of internet connection.

The content should be presented in one column format so as to eliminate the need of zooming in and out for the user, thus adding to his expedience while viewing the site. It should be ensured that the content is presented in a way that the width of the screen is completely used, and the user only needs to scroll one way that is downwards, as that is the most preferred format for the regular users.

In case the navigation has to be put up, it can be put on the top of the website while the pages with the content can be placed thereafter. This will give a quicker access to the requisite page for the users, without having to browse through pages that are not of their interest. Alternatively, the navigation can also be placed in the form of a dropdown link, either at the top or at the bottom of the home page of the site.

The text entry on a mobile site should be kept to the minimum possible because no mobile user likes to type endlessly on the device as it is inconvenient and this results in an extremely slow speed of typing which is quite annoying.

So, what are you waiting for? Get in touch with a company that proffers proficient services in the field of testing for the usability of mobile websites and boost your returns on investment on the mobile site of your business.

About The Author:

The article has been written by Ben Bishop, the Marketing Manager at Usability Sciences. Usability Sciences offers various Usability Testing services like – Website Usability Testing, Mobile Usability Testing, Website Design Testing, Remote Usability Testing, and Rapid Iterative Testing. They also offer Eye tracking, Web Usability, Card Sorting and Intercept Survey services to improve your web experience. Besides these they also take a keen interest in various online research and competitive usability research study and analysis.