Tips for going into the mobile car servicing business

Posted by AmandaTom on June 15th, 2013

 Every vehicle owner has experienced that awful feeling of rushing out to the car in the morning only to discover that it won't start, or being stuck in the supermarket parking lot or on the side of the highway. Not only have you lost your means of transportation, but you now have to deal with all the logistics of having the vehicle towed to a repair shop, then finding your way back home or to work. But if you're one of the lucky few who can deal with these problems and you like solving automotive mysteries, then you can save the day with you mobile car service.

Getting into the car servicing industry as a mobile mechanic means that you'll take your expertise and your tools directly to people's homes, workplaces or wherever the car has decided to stall. In today's hectic, hurried world, you can help your customers not only by fixing automotive ills, but also by allowing them to remain at home or the office while you work.

The benefits of the mobile car service business are that – unlike most car servicing businesses – you don't need employees, and if you like being an automotive physician, this can be a satisfying, stimulating career. It's also gratifying – people are appreciative when you get their baby back on the road, and doing it on their turf makes you even more of a miracle-worker.

The most important thing to think about is that you'll need expertise and experience in the car servicing industry – your customers will need as quick a fix as possible, so you won't be able to spend hours tinkering under the hood, hoping to hit on the solution. A strong analytical sense is also important; you'll need to be able to decide who needs you first, second and then on down the line.

When it comes to customers, yours can be anybody with wheels. As a mechanic with his own mobile car service you can target the average driver on the street as well as corporations and institutions that will be grateful and extremely happy to have you arrive on-site so their employees don't need to be away from their desks. RV parks and private campgrounds are also fertile grounds for customers – people with boats or recreational vehicles always need some sort of assistance, and people who are living in them have a hard time leaving them at the auto repair shop overnight.

When it comes to marketing your mobile car servicing business, promotional items like a refrigerator magnet or pen emblazoned with your company name and logo can also help keep you in mind when vehicle troubles arise. Place an ad in your local Yellow Pages and get your business written up in local publications. If you live in a tourist-oriented area, introduce yourself to local visitor assistance centers and leave cards. Put your logo with a large, legible phone number and a description like “mobile car service” on your vehicle so potential customers can spot you on your rounds.

If your car broke down and you have no auto shop near you can take advantage of the expertise of a reliable car servicing company. Because their business is the mobile car service they can get to you in no time and get you ready to continue with your plans for the day.

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AmandaTom

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AmandaTom
Joined: August 8th, 2012
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