Sports Betting Affiliate Programs Explained

Posted by Nick Niesen on October 26th, 2010

Many people say that you can't beat the bookies, this may be true. But another old cliché is equally pertinent, if you can't beat them join 'em. Without having to gain employment from a sports bookmaker or creating your own gambling site, there is a way of harnessing some of the incredible wealth generated by the sports betting industry. It is called an online affiliate program, it is a simple way to get a piece of the action without risking a dime.

Every time you visit a site, at least most sites, there is usually an advertisement banner or a dreaded pop-up. These basically mean that the site you have visited is part of an affiliate marketing group. The affiliates earn money each and every time a person clicks on the banner and either purchases a product or signs up to become a member of a site. In the case of sports betting affiliates have the chance to earn a percentage of every penny that a member generates for the site in their entire lifetime. Therefore as an affiliate the emphasis is well and truly on you to create as many money spinning customers as possible, to optimise your own income. It is the simplest idea and like all the best ideas out there it works perfectly.

In the sports betting affiliate program, both sites profit from the acquisition and retention of new customers. The system works so well because it is in the interest of both parties that each works their section with equal success. The sports betting websites are so vast and have such a turnover of customers and revenue that they can afford to advertise in a variety of ways and using a number of forums to spread their names. Due to the nature of the business sports events and programs have become a highly popular outlet. However through affiliates, sports betting companies can not only accurately dictates the success of sites and the system, but they can also do so for free. In the affiliate program neither party pays any money at the start, the sports site supplies advertising tools including a selection of banners and the affiliate received nothing until they attract a customer. It is simple and effective business transaction, with no initial outlays there is no risk for either side. With the carrot of extra income waved in front of an affiliate, it is in their best interest to make sure that they introduce as many new members to a site. With more members onboard a sports betting site also benefits from increased revenue and the potential for extra custom via word of mouth and positive reviews.

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Nick Niesen

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Nick Niesen
Joined: April 29th, 2015
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