Write blog description for WordPress (With Example)

Posted by Sagar Sahil on November 9th, 2020

Do you know How to Write a Killer and High Converting Blog Description? Why is it one of the basic parts of your blog?

You think, What a silly question am I asking!

Right! Once I was too like you’re now.

  • What is Blog Description
  • Write Blog Description on WordPress Site?
  • Add Blog Description in Blogger Sites
  • Meta Descriptions for Each Article
  • General FAQ: Meta Descriptions
  • #Tips For Quality Blog Meta Descriptions

And lots in detail.

But I have already described it in many details including for blogger or WordPress platforms on my own blog.

You can visit the page to get the guide for the ultimate guide.

I'm sure that you will love and get over your queries.

However, I will share some other information that is different.

Are you excited to know?

#1. Meta Length: Don't Be So Confused

*As per Google Algorithm –  “There’s no limit on how long a meta description can be, but the search result snippets are truncated as needed, typically to fit the device width“.

And so the ideal size of meta summary is 150-160 characters.

But sometimes Google shows whole meta explanation in SERP. 

Here’s the proof,

Get Tip: I’ll be recommended to put your primary keyword or interesting info. at the beginning of the meta description (under 125 characters) so that it fits in all the search engines, mobile devices and social media platforms.(Image)

Use Spotibo to check whether your meta description length fits perfectly to laptop and mobile devices in Google, Bing and Yahoo.

#2. Ensure Meta Description Is Relevant To Content

Your meta descriptions should always be fitting with your content for every pages.

#3. Insert Your Focus Keyword So Naturally

Put your primary keyword at the beginning of meta description all the time for high results.

#4. Create Unique Meta Description For Every Page

custom description by yourself.

#5. Write Effectively In Active Voice

Active voice works better in reading and continuing.

#6. Take Advantage Of Call-To-Action

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#7. Avoid Spamming Your Visitors

Always match meta descriptions with your page content.

Google picks your own blog description

On many occasions, Google will pick the most appropriate snippet of text from the blog article and display the Google search result page. This is because most people don’t use the exact search phrase to find your blog; oftentimes they come up to your blog using an alternative yet relevant search phrase. 

Take a look at this very blog post on Google search.

I assume people would search for how to write a blog description and this is how it should appear.

But in reality, people search for various things and Google will pick a generated blog description in place of the meta description.

here are the BONUS tips:

#1. Refresh Or Recreate Meta Descriptions Of Your Older Content

#2. Compare Your Meta Description With Your Competitors

#3. Support Meta Description With Cathy Page Title

#4. Use FAQ Schema In SERPs 

#5. Create Rich Snippets For Social Media 

#6. Fulfill Your Promise

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Sagar Sahil

About the Author

Sagar Sahil
Joined: November 9th, 2020
Articles Posted: 1