3 Effective Ways for Content Writers to Find New Article Ideas

Posted by Seo Beast on November 9th, 2020

1. Try giving away a free report

Reports are effectively small ebooks and they work best as a free giveaway in exchange for a mailing list opt-in. It's a great way of gathering potential business customers. The thing is, you need fresh and original content for the tactic to work and it all needs to be packaged up into a bundle that piques the curiosity of your web visitors.

A report can also act as another marketing channel. You can embed links to your website, to other articles you've written, to products you've created, even link to products you're promoting. Encourage people to share your report, comment on it, suggest improvements and expansions. And who says that your report needs to be free? If you don't want to attract opt-ins to a mailing list, reports can be offered for sale if targeted correctly.

2. Write a comprehensive buyer's guide
The buyer's guide is another example of a pillar article. That is to say, it's the sort of article that's big and beefy enough to drive traffic in big numbers over a long period of time. In essence, a buyer's guide takes the product comparison format and mangles it together with a 'how to'. A mobile phone buyer's guide, for example, will not only try to tell you WHAT phone to buy but WHY you should buy it.

A good buyer's guide, written by somebody with a good knowledge of the subject matter, does the buying research for you and presents it in such a way that you can make an informed decision. So it might come to a firm conclusion on the best product; fifa55.com เว็บไซต์เดิมพันออนไลน์ list a top three; or recommend products that are good at certain things. Any recommendations will typically be backed up by the pros and cons of each featured product.

Ultimately, an effective buyer's guide will equip the reader with everything that they need to make an informed buying decision. Include affiliate links at the end of each product to facilitate the process and earn yourself some extra cash in the process.

3. Solve people's problems with a 'how to'
How to articles make the web go round. How do I fix a sink? How do I patch a pair of jeans? How do I play a better game of FIFA on the Xbox? Again, whole sites are often devoted to answering these sorts of questions - ehow. com being a well-known example. In fact, while some of ehow's content is disappointingly shallow, the step-by-step approach it uses is certainly effective.

You start with your problem and reach a solution to it in 'X' logical steps. This might be 3 steps. It might be 23. It depends on the complexity of your problem (and the depth of the solution). Teaching somebody how to do something is one of the best ways to drive traffic. Solve a problem and you create happy readers who might share what they've found or come back again for more advice.