Indian Frozen Pizza Market Size, Share, Analysis, Industry Report and Forecast 2

Posted by mansi on November 16th, 2020

Indian frozen pizza market is estimated to grow at a CAGR of 7.5% during the forecast period. The expansion of food service chains is supporting to drive the consumption of frozen pizza in the country. Domino's Pizza has more than 1,250 stores present in all over India. Further, in November 2018, Pizza Hut India declared plans to open more than 200 more outlets in the country by 2022, which aims to widen its footprint in the country. As of November 2018, Pizza Hut operates nearly 431 stores in the country. The expansion of these food service chains will provide ease of accessibility and convenience to the consumers to consume their favorite pizzas, which in turn, offers an opportunity for market growth. 

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With the growing opportunity in Indian markets, the players are actively looking for expansion to increase their share in the country. For instance, in June 2018, Amy’s Kitchen Inc., declared the plans for the establishment of a manufacturing unit in India in the next few years as it is planning to develop the country as a processing hub for exports. Apart from serving demand, the company can also be the processing hub for exports to Australia, Japan, Thailand, and West Asian countries. In September 2016, Amy’s Kitchen entered into the Indian market and currently sells only in the National Capital Region (NCR) and New Delhi. 

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The company is now entering Bengaluru and Mumbai. In India, the company sells through modern retail chains including Le Marche, Big Bazaar, Foodhall, Modern Bazaar, HyperCITY, and 24Seven convenience store in NCR. Its products, including enchiladas and pizzas, are priced between .9 and .3 in India. To widen its retail reach, Amy’s Kitchen is planning to tap the cash-and-carry chains, hotel, restaurant, and cafeteria (HORECA) segment. It is getting into home delivery. The company was also planning to tap canteens at educational institutes and workplaces through local partners. Such kinds of initiatives will further expand the availability of a new range of pizzas in the country and thereby will escalate market growth. 

Scope of the Indian Frozen Pizza Market

Market Coverage

  • Market number available for 2019-2026
  • Base year- 2019
  • Forecast period- 2020-2026
  • Segment Covered- By Product and Source
  • Competitive Landscape- Nestlé S.A., CJ CheilJedang Corp., General Mills Inc., Dr. August Oetker Nahrungsmittel KG, and Amy's Kitchen, Inc.

Key questions addressed by the report

  • What is the market growth rate?
  • Which segment dominates the market in the base year?
  • Which segment will project the fastest growth in the market?
  • How COVID-19 impacted the market?

o             Recovery Timeline

o             Deviation from the pre-COVID forecast

o             Most affected segment

  • Who is the leader in the market?
  • How players are addressing challenges to sustain growth?
  • Where is the investment opportunity?

Indian Frozen Pizza Market-Segmentation

By Product

  • Regular
  • Premium
  • Gourmet

By Source

  • Retail
  • Food Service Chain

Company Profiles

  •          Amul
  •          Amy's Kitchen, Inc.
  •          CJ CheilJedang Corp.
  •          Convenio Foods International Pvt.Ltd.
  •          Dr. August Oetker Nahrungsmittel KG
  •          FROZIT
  •          General Mills Inc.
  •          HyFun Foods
  •          Iceland Foods Ltd.
  •          McCain Foods Ltd.
  •          Nestlé S.A.

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