How to avoid horrible mistakes while you print a box?

Posted by lia jhon on November 25th, 2020

custom packaging

Custom Printed Packaging

Customized packaging is now the basic requirement of every business in the market to get ahead of the competition as it helps to build the exposure to products on the market shelves and elevates the sales of businesses. Printed box packaging can help the marketers in a perfect way as they are alluring and eye-popping and are also functional due to their cardboard structure. These boxes can be printed with options such as digital and offset printing both by use of CMYK and PMS configurations that helps to enrich the appeal of packaging in a premium manner. The option for foil stamping and laminations are also available for the design.

While elevating the market reach and sales of any product, packaging always serves as a crucial factor in the process. Businesses can use their own one of a kind printed box designs to develop a signature look for their products in the market. These boxes are usually manufactured of sturdy cardboard materials that are functional in nature and can keep the risks of damage away from the goods in a dynamic manner. The available printing options for the design are also endless and can help businesses to introduce any graphics of choice on the packaging.

Benefits of Custom Packaging 

The significance and crucial functionality of a packaging design can never be underestimated as it serves the businesses as basic marketing and promotional medium and helps them elevate the exposure to their products. Modern packaging is more like a marketing medium for the products that helps the marketers to get ahead of the market competition in addition to elevating the sales in the most premium manner. Marketers want their packaging designs to be perfect in visuals along with the functionality, and they are looking for innovative packaging formats that can help them. Custom packaging manufactured of cardboard and Kraft can serve the businesses in a premium manner as it is versatile and protective in nature.

The reason for the success of this packaging design in the market is the ultimate benefits the design provides to businesses, in addition to the matchless printing and customization options. All the marketers in the industry are looking for packaging companies near me as they can provide the marketers with the highest quality of packaging designs that are perfect for elevating the appeal of products in front of consumers. The printing options available for these boxes are superior in providing dynamic visuals in addition to a bundle of laminations that can help to make the esthetic feel of packaging perfect. They can elevate the visuals of a packaging design by the use of creative illustrations and branding theme of their business, but it is always important to focus on the bundle of factors while printing in an attempt to make the visuals perfect.

Improper Bleed

While customizing the packaging with creative and innovative graphics, the designers always have to ensure the proper dimensions of side bleed marks as they effectively serve while ensuring the dynamic cutting and folding of the packaging. The basic mistake done by a majority of designers is to not keep enough bleed in accordance with the size of printed space. Sometimes they simply forget to add bleeds, and other times they are trying to save space, and it results in the uneven cutting of the printed materials and can also destroy the visual appeal of the product packaging. You can minimize the problem by using proper 3 mm bleed marks on the side of the packaging in addition to using modern specialized software such as adobe illustrator that automatically adds them to the printed design.

Grammatical errors

One of the most common and easily avoidable mistakes that designers can make is grammatical errors in the description related to products. Custom printed packaging is not only a protective and promoting medium for the product manufacturers to elevate the sales of their business, but they also act as a communicative machine for them. The labels and supporting details regarding products printed on packaging serves as a decisive factor for the consumers. one of the common mistakes is grammatical and spelling errors in the printed details. You can minimize them by simply proofreading the copy prior to printing it on the packaging.

Low readability

As we know the importance of packaging to help the consumers in the market, it is always the top priority of the businesses to ensure the proper follow of information from their end to the consumers in an attempt to elevate their sales properly in the market. The usual mistake in the labeling is the low readability of the communicated message as there can be many factors impacting the factor. There can be a problem with the font selected for packaging, the spacing may be insufficient, the size of the font may be too small, and a bundle of other factors. It can be avoided by experimenting with different fonts and sizes before settling for the most effective one. It is also important to consider the spacing between lines for the process.

Improper resolution

The visual appeal of packaging design matters a lot to elevate the sales of the products in the market as it helps to grab and allure the majority of consumers in the market. It is always important for businesses to make the visuals of packaging boxes premium and alluring, and they have to make use of quality images on the packaging that is perfect for the process. One of the most common mistakes that occur in the packaging is blurry images of improper resolution. This can be omitted by using the proper size of images for the boxes that are usually 300 to 400 PPI.

Wrong configurations

Another common mistake that can also be avoided in the process of printing the box packaging design creatively is the selection of wrong configurations is to not convert the images properly. Custom printed packaging is usually manufactured by cardboard and Kraft materials that can be printed using digital and offset printing both in PMS and CMYK configurations. The mistakes occur when you don’t convert the images in accordance with the configurations selected, and it results in blurry and incorrectly printed graphics. You should always first convert the graphics according to the configurations to get the right color correction on the packaging.

Like it? Share it!


lia jhon

About the Author

lia jhon
Joined: November 25th, 2020
Articles Posted: 3

More by this author