Articles By futurebrands39

Published 10 Years Ago
Learn the Art of Targeting Indian Customers
Will that brand be able to lure the customers or be the biggest failure of Indian market? This maybe is the biggest question most of the multinational brands discuss before launching their product in Indian subcontinent. India and nearby countries have

Published 10 Years Ago
Understand Customer?s Needs before Launching a Product
Hundreds of products are launched every year in India providing customers with additional choices and options. From FMCG to telecom there are different industries working in India providing products to satisfy the basic needs of customers as well as

Published 11 Years Ago
Consumer Insight- The Quest of Finding What Consumer Wants
Indian consumer market has seen drastic changes in the last couple of years. Introduction of foreign brands, increasing capacity of spending, desire of having an international lifestyle has contributed to this change. Indian customers had to rely on their

Published 11 Years Ago
Enlightening the Obvious- Brand and Consumer Insight
Plenty of things have been said and written about the evolution of India’s market. But there’s hardly any discussion about how the true long-term potential of India’s consumer market works? Insight is certainly an imperative part but

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