The Art of the Perfect Contact FormPosted by Valdez Daniel on April 30th, 2021 The website contact form is really a fine art which is very difficult to master. Unfortunately there is absolutely no set criteria for a "perfect" contact form as they have to be flexible dependent not only on your own business needs but also your prospects' needs. It is important to strike a balance between what information you would like to gain from a contact page and what information your prospect is ready to give. Below are a few golden rules to consider when creating a contact form but remember the most important thing is consider what everyone ideally wants from the transaction and not simply copying a contact form you saw elsew here . Keep it simple Consider if you need everything you are requesting in your contact form? Think about Additional hints , for instance - how will you contact your prospect? If you're never going to send a difficult copy mailing to them then there is absolutely no point asking for their mailing address. Consider every step of the process and ask yourself if it's essential. When building your form think about which fields could be merged, unless you necessarily need first name and last name to be put into separate fields merge them into one "name" field, also consider doing this for mailing address fields. Freedom of speech Consider adding a free of charge text field to the finish of your contact page for prospects that have out of the ordinary requests or who wish to give more details of these enquiry. Without all prospect will fill this in it is practical to give them the option. Also, if you find a lot of prospects including the same information in the free text field then you can certainly consider adding this option to the proper execution in another way to help save the chance time and make the proper execution more appealing to complete. Be mindful of mandatory fields Mandatory fields could be a difficult to decide upon, some individuals are of the opinion that if you are asking for it then it is of course mandatory but this is often a slippery slope as not all fields need be mandatory. In case you are providing an option to be contacted via email or telephone then both fields need not be mandatory. Also giving your prospect the option to fill in a free of charge text field doesn't invariably mean they have to. Ditch the Captcha Asking your prospect if they're a human may prevent some spam email to arrive but it will also add another barrier to a valuable business enquiry being sent. Most spam emails have become easy to detect and the time it takes to sort them from the real enquiry is minimal, ensure it is easier for your customer and obtain rid of the Captcha.Like it? Share it! More by this author |