Reasons You Should Use Facebook Advertising for Your Business

In today’s market, if you own a small business and don’t have a Facebook page for it, then you’re missing your chances of becoming successful, big time! As almost 90 percent of your potential customers are active on Facebook, a page for your business is a must, and you’ve to be serious about it.

 

Facebook advertising, in this case, plays a vital role and here are five reasons why you should consider using Facebook advertising for the growth of your small business-

 

Facebook is Popular: Just like it says, Facebook is ridiculously popular. With 2.5 billion active users, Facebook is the only place to reach almost all potential customers. Moreover, people spend a ridiculous amount of time on Facebook. So, there’s no other practical way of marketing like a Facebook ad.

Excellent Targeting Capabilities: Facebook has an exceptional capability for targeting customer groups. There are so many options when you try to focus on a specific group of people. You can target users by their geographical location or demographic, age, behavior, interest, and even connections.

 

Facebook Advertising is Budget-Friendly: Well, Cost is a common concern for all businesses. Marketing or advertising strategy often eats up a significant portion of the budget allocated for small businesses. Facebook advertising, in that case, is an excellent opportunity to reach out to a certain amount of people within your limit. If you hire an outstanding Advertising Agency Facebook, you’ll reach 1000 people for just 5$ to 7$.

 

Offers Free Analytics: Unlike other advertising agencies, Facebook will give you free analytics on your ad campaigns. By monitoring your likes, comments, and rate of shares, you’ll choose between what to do and what to not pretty quickly.

 

Call-to-Action: This is another game-changer offered by Facebook when using their advertising policies. With a compelling and dedicated Call-to-Action (CTA) button (like “Contact Us” or “Shop Now”), people find it more comfortable to know about your product or service and end up buying them.