The 7 Reasons Why Adsense Stats Are Killing Your Business And How You Can Rescue Your RevenuePosted by Nick Niesen on November 1st, 2010 Google adsense has to be the best thing to hit online business since the invention of the internet. The service has allowed average people and huge corporations alike to make a very decent income online with very little trouble at all. Put in a little effort to create a decent site that gets a little traffic and you can be in the money. Make better sites with more traffic and you can really rake in the cash. However the key to any business success is to be able to track where your business is coming from and how it is interacting with your websites. Unfortunately the stats that google provides for you in your adsense account are VERY weak. In fact they provide just enough information to make it seem like you are actually getting all the information you need to succeed. Sadly that just isn't true. In fact, relying on google's adsense stats could very well be killing your business. Hey, don't get me wrong. I'm absolutely NOT accusing google of doing anything wrong, far from it. However the information they provide just isn't anywhere nearly enough to let you make informed decisions about how to develop your web business in the ways that are most profitable for you. Below are explained some of the main reasons why relying on google's adsense stats could be a critical business mistake. At the end of the article we offer an explanation of what you can do to 'rescue' yourself from adsense stat doom. Here then are some of the critical elements missing from google's adsense stats. 1) They provide only vague information. 2) They are updated very slowly 3) You have NO IDEA what pages are generating revenue and which aren't 4) You have NO WAY TO KNOW what ads are being clicked. 5) It is IMPOSSIBLE TO TELL where your traffic is coming from and what it is doing on your site. 6) Visitor behaviour is unknown. 7) Content relevance of your pages. There are other reasons why google adsense stats just aren't enough, but I think the 7 above should be enough to make the point. Rely on google's stats at your own expense. This isn't the right place to go into a detailed explanation of how to fix this cash killing problem. However it isn't all that difficult to solve all these problems and more that come from depending on google adsense stats. Simply said, all that is required is to add a little code to your web pages that grabs the extra essential information you need to be able to properly and accurately track your adsense earnings. Getting your hands on this vital information will let you see exactly what you need to do to make a dramatic change in your adsense earnings. For a more detailed explaination of what you need to do here: http://www.newbie-guides.com/adsense-stats-lifeline/ Thanks for taking the time to read this, and I wish you all the very best of success. Like it? Share it!More by this author |