Why You Should Be Using Animated Video Marketing

Posted by adinstudios on February 13th, 2018

We all are keen to know the latest marketing trend but the problem is that some of us do not even bother to completely take new trend into account. Most of us rely on the same social media marketing tools and think that this is enough for marketing purpose but the reality is that with the passage of time, new things are taking the edge like animated video marketing.

The latest trend of marketing is animated video which is now fulfilling the responsibility to boost your business and uplift the product and services you offer. We all agree to the fact that content is the king but how many of us rely on the same content marketing strategy. Now, due to the shortage of timing and tight work schedule people prefer to have something that consumes less timing and gives them clear idea about the functionally either it is a product or a service.

Majority of people do not like to read long manuals and thick business diaries and they prefer to find something entertaining in it, which they don’t because reading content can be boring and not always effective. After analyzing the need of the market, most people are now using animated video which are way effective than simple content marketing.

Animated videos tell about your businesses product or service in a unique way, for example telling a story about a new entrepreneur who doesn’t know how to manage his data, and you are the one who offers management software for business. In an animated video, the hassle and problems of that entrepreneur is highlighted and shows how much difficulty he faces in managing his important information and for that you have come up with the required software that can store, backup, recall all the important information when there is a need. In this short and concise story, viewers can empathies the situation that is going on with them and the chances of high sales are increased with an animated video marketing.

The chances of grabbing the viewers attention are high with animated video because they are fun to watch and the message is delivered in a friendly and sometime humorous way which leave a positive effect on the mindset of most viewers. They recall the animated video when they are in the same situation because explainer videos are made according to the current situations and real life problems that people can relate to and find themselves in ease with your offering. There are various brand design company in Dubai that offers amazing animated videos in reasonable budget for even small and medium size enterprises so that they can also boost their business and earn more profits.

The call to action in animated video which highlights where and how you need to contact the business plays a vital role in promoting your business. The call to action contains the business website address, phone number, office location and sometime their working schedule also that shows the viewer how they can reach them. Also, through animated video your business concept comes into life with the special movements of the character and the voice that is being played in the background.