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Top 5 On-Page SEO Factors You Need to Know

Posted by OodlesMarketing01 on February 4th, 2020

For organic search improvements require optimizing for a combination of technical on-page SEO and off-page important factors. According to professional SEO service providers, we should prioritize on-page optimization initially. 

What Is On-Page SEO?

On-page SEO refers to the practice of optimizing web content and pages to improve a website’s search engine rankings and gain organic traffic.

Why On-Page SEO Is Important?

On-page optimization is important because it helps search engines to understand your content and website, as well as identify whether it is relevant to a searcher’s query.

There are following top 5 On-Page SEO Factors: 

1. E-A-T

E-A-T stands for Expertise, Authoritativeness, and Trustworthiness, is the framework that Google quality raters use to evaluate websites, content and webpages as a whole.

In other words, If web-pages that would receive high-quality ratings from google quality raters applying these guidelines are the kinds of pages Google wants to rank well on search results.

2. Meta Title & Description Tag

Meta title tag exists in the head section of each webpage, It provides an initial context as to what the topical subject matter is of the respective page it is on.

The title tag also helps to improve organic rankings, this is why it’s sometimes overlooked.

Meta descriptions tag that provide a description of what the page is about, are often displayed in the SERPs underneath the title of the page.

Optimizing meta description correctly can help improve:

  • Perception of the quality of the result.
  • Click-through rate (CTR).
  • Perception of what your website offers all change.

3. Header Tags

Header tags are HTML elements (H1-H6) used to recognise headings & subheadings within your webpage. Heading tags are very useful for organic ranking. If your keywords are available in Heading tag then H1 to H6 tag giving a signal to Google for specific keywords for ranking. These tags still serve an important function for your website visitors and your SEO perspective.

They can indirectly impact your rankings by:
  • Making your site content easy to read for your website visitors.
  • Providing keyword-rich context about your website content for the Google search engines.

4. SEO Writing

It means, Writing content according to both Google Search engines and user relevancy. There is a strategy behind writing high-quality SEO content according to Google and it is more than just keyword research.

5. Page Speed

If your website page speed is more than 3 sec then your website visitor will bounce from your website. A fast and mobile-friendly website is one of the quickest paths towards better conversions. Google measures bounce rate and dwell time. A slow website impacts the experience of users and therefore can lose your ranking on Google. The speed of your website server is just one more factor that plays into good on-page SEO.

There are the following things you can optimize to improve website speed.

  • Minimize HTTP Requests
  • Reduce server response time
  • Enable compression
  • Reduce redirects
  • Try to use minimum no. of plugins on your site
  • Leverage browser caching
  • Minify resources
  • Optimize images
  • Optimize CSS Delivery
  • Prioritize above-the-fold content


Conclusion:

You’re not alone. In fact, so many of our customers felt frustrated with on-page SEO that we started offering our own content and on-page optimization service. Its specific purpose is to help small businesses to grow using the above techniques.

Also See: Page Seo, Search Engines, Page Optimization, Website Visitors, Website, Seo, Page

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