Why you use Magento for your online store?Posted by Avijit on August 22nd, 2010 Open source e-commerce solution now has a booming market. Most of the online store owners change their stores by using those open sources, free and advanced shopping cart solutions.Magento is one of them; it has excellent shopping cart and payment features including the enhanced SEO modules. Now the question is ? why we are using Magento for online store? Here are the key features you must consider before developing your site in Magento ? Here are the ?out-of-the-box? feature lists in Magento. Maximum numbers of online store owners, now a day looking for those technologies those are very comprehensive and easy to use. According to their tests, Magento developers design their community edition of this application framework. ? Wish List ? Multi Store Feature ? E-mail list ? Product compare ? Products grouping ? CMS for static pages ? Excellent SEO performance ? Advance Search ? Navigation Filter. You can enable all of those features during installation process. API integration ? you can integrate different payment gateway and their API inside the Magento. Currently Magento Supports all major payment gateways such as ? PayPal, Authorize.net and many more?not only that, you can add different social networking services like ? Facebook, Twitter, Digg and many others. To monitor your sites network traffic, you can also integrate the Google analytics, Piwik like network and keyword based traffic monitoring tools. Magento also offers ? Site management ? with this feature, you can manage multiple stores from single site administration panel. Promotional tools ? different Magento extensions enables you to place advertisement into your site not only that some extensions also offers ? affiliate program based on your site. Concurrently, the SEO extensions and in-built .htaccess system enables you to create the SEO friendly page titles and other fine tuning of your e-commerce solutions. Catalog management ? using this feature, you can dynamically add / edit / delete your product information and change your product catalog from site administration panel. Reporting ? based on this feature, you can change your SEO practice make the necessary changes to fulfill your customer?s need. Shipping ? this feature enables you to customize your product shipment methods and related payment information. This extension shows the real-time shipping costs, account specific rates to your customer. Order Management ? using this, you can track your orders, invoice, and shipment reports, sales reports of your customer. Magento offers a great flexibility to customize your online store. It can be integrated into other external applications easily and it will work perfectly with other systems. Like it? Share it! More by this author |